iPhone OS 3.0 Preview

Posted by Andrew on 18 March 2009 | 0 Comments

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Apple - iPhone - iPhone OS 3.0 Preview. In looking at the preview video of the new iPhone OS 3.0, a number of additions strike me as being incredibly useful from a business and revenue perspective.

• In-app purchases:  Allowing the user to buy stuff from within the application, the purchase itself handled by iTunes store, so no worrying about credit card payment service providers.

• Subscriptions: Allowing users to access application content based on a payment subscription model.

• Push notification:  whether it's by visible numerical alert, text display or audio alert, you can now push notifications to users.

The only caveat of these paid functions is that they are only available within paid-for applications. Still, there's a lot to see happening here.  I should really get myself a more powerful mac and start developing some of my own ideas.